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Postgraduate Certificate in Sustainable Business

About PCSB

"Practical, insightful and pragmatic. Founded on solid business experience of facing up to SD challenges."

PCSB is especially targeted at current and future business leaders, particularly those in mainstream business roles, although we welcome applications from those in other sectors who are interested in sustainability in a business context. The programme is uniquely designed to encourage participants to go beyond the practical application of tools and models, to develop insights and world views that make business sense of sustainability, and empower leaders to bring about organisational change.

The programme content is explored predominantly through the three workshops, which take participants on a journey: first building their awareness of key sustainability issues and their relevance to business; then deepening their understanding of the global context in which they operate; and finally exploring practical approaches to achieving change in their organisations. Each workshop provides a mixture of expert input and commentary, intensive group discussion, facilitated project planning and review, opportunities for peer support, and informal networking between participants.

The content is taught using CPSL's distinctive, collaborative learning approach with a strong emphasis on learning from shared experience and best-practice in relevant sectors and other industries. Project-based learning to support strategy development and implementation is a key feature of the programme, as is the opportunity to engage and collaborate with a world-class network of contributors and practitioners from business, NGOs, academia and government, who combine expert perspectives with real candour and constructive challenge.

At the end of the course, participants can expect to have covered some of the key business challenges of the 21st century, including:

  • Defining the boundaries of corporate responsibility in relation to today’s global challenges;

  • Devising and implementing effective approaches to socially responsible business, which at the same time encourage innovation and competitiveness;

  • Responding to the diverse social, environmental and economic expectations of stakeholders and society at large; and

  • Identifying the critical skills and experience that will enable an organisation to achieve its sustainability objectives. 
"Absolutely the best course I have been on in a long time – the challenge is now for us, the candidates, to move the agenda forward in our own business."

Participants successfully completing the programme will:

  • Gain a Postgraduate Certificate in Sustainable Business accredited by the University of Cambridge;

  • Deepen their understanding of how sustainability issues impact on their sector, their organisation and their role;

  • Develop the means to articulate the business case for sustainability, whilst balancing stakeholders' needs;

  • Analyse global business challenges, responses and organisational change;

  • Build confidence to discuss emerging trends and issues which affect the business agenda with senior colleagues;

  • Explore best practice and learn collaboratively with other professionals with different perspectives and experts in the field;

  • Enhance their skills and experience in embedding sustainability in mainstream business operations and driving organisational change.

  • Become a member of the Cambridge Sustainability Network, which includes over 4,000 CPSL alumni, faculty and contributors from around the world, who are leading the way in turning sustainability thinking into practice.

What our alumni think of PCSB

We recently surveyed our PCSB alumni and, based on over 60 responses, here are some of their insights into the value of the programme.

Each of the three residential workshops provides a mixture of expert input and commentary, intensive group discussion, facilitated project planning and review, opportunities for peer support, and informal networking between participants.

Sample Workshop Content

 (Click to enlarge.)

Sample Workshop Content 2013

Participants have the opportunity to undertake research into a thematic area of personal and professional relevance to them.

Themes Explored in 2012

The role of business in shaping a sustainable economy. What role can business play in shaping a more sustainable economy? The last thirty years have shown us that our current economic paradigm is not working as well as it could. Even though we have succeeded in lifting many people out of poverty and have seen technological progress unimaginable to previous generations, we are also facing an environmental, social and economic crisis of significant proportions. Since the Second World War, the objective of any society has been to further economic growth, but this has come at the expense of people, the planet and even economic stability. There is a growing consensus within government, business and civil society that a new approach is needed, but still uncertainty as to what that new approach should be. The group explored the failures of the current economic paradigm, explore the potential of a new, more sustainable paradigm and define how business can thrive by enabling the transition between the two.
The role of business in society. Is the business of business business, as Milton Freedman wrote? Or should and can business have a higher calling and contribute to society in more ways than simply commercial ones? Can a business be ethical? Can a business be motivated beyond commercial concerns? What is the role of an oil or coal company in dealing with climate change? What is the role of a pharmaceutical company in fighting malaria in poor countries? Can a water company help bring clean water to a developing country? How does a publicly owned company take its shareholders with it if it wants to contribute more to society, or does our model of company structure and shareholder value mean business is pushed to unsustainable actions? The group explored aspects of the role of business in society, researching cases and models.
How can we change the systems we are part of? Some sustainability challenges require coordinated action from a whole sector, supply chain or community. Which situations benefit the most from this approach? How can you collaborate without losing out? What are the best ways of making a difference, outside your own organisation? The group decided its own focus, based on people’s interests and experiences, and decided a research question. Research covered good practice, case examples, academic and stakeholder perspectives and the experiences of real-world practitioners.
How can we build business strategies that result in sustainable development? Short-term priorities and the drive for profit and share price growth can result in companies paying lip service to calls for more environmentally and socially responsible business practices. And yet, there are an increasing number of businesses that have embraced these challenges and have implemented strategies that are creating both short term and long term value. What sets them apart? Why aren’t all businesses seizing the opportunity? Is there a flaw in the business case, lack of visionary leadership, or are there other issues in play?
How can organisations operate like healthy, vibrant ecosystems? Sustainability rests on a simple premise: the interconnectedness of all things, and yet in most organisations it is still treated as a compliance issue which is linked to a company’s license to operate. Simon Zadek argues that, “the sustainability crisis is institutional and behavioral, not economic”. This group project explored, developed and tested a set of sustainability guiding principles, drawing on existing work but also with fresh thought from the delegates, which could be applied rigorously and appropriately by them in their organisations. At the core of the work was an enquiry into the lessons that can be learned for organisations from healthy ecosystem function.
How are the evolving roles of the public sector and / or International NGOs (INGOs) helping business to become more sustainability orientated? Due to a variety of different factors, the relationships between the public sector and INGOs towards the private sector have shifted over recent years. Multi-stakeholder partnerships and expanding accountabilities are blurring the lines of responsibility for all three sectors. In what ways are these evolving roles allowing companies to abdicate responsibility for their impact or in fact making them more accountable for their actions? The focus of this group was aimed perhaps less at companies themselves but to the changing environments in which they are working vis-a-vis their "partners".
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PCSB 2013

1st workshop: 17–19 March 2013, Clare College, central Cambridge

2nd workshop: 29–31 May 2013, Madingley Hall, Cambridge

3rd workshop: 18–20 September 2013, Madingley Hall, Cambridge

Contact Us

For more details, please contact:

Elaine Craig,
Project Co-ordinator

T: +44 (0)1223 768850 or 768451
F: +44 (0) 1223 768831
pcsb@cpsl.cam.ac.uk